● Apps · Instagram

Automate Instagram
on a cloud phone.

Your agent gets its own cloud phone with 100% real-device identity, so Instagram reads it as a normal user's phone. It publishes posts, reads and triages DMs, and pulls analytics on accounts you own or are authorized to manage, with a human in the loop for anything that goes out.

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Instagram · demo 0:58

demo · 0:58

Used by teams at a16z and Y Combinator companies Backed by Merantix · SIXTY · DEGREE · TKM · May Ventures

01 · Use cases

What agents do in Instagram.

Publish and schedule

Draft, review, and publish posts, Reels, and Stories to your own or authorized client accounts. Your agent handles the upload flow on a real device, so what you approve is what goes live.

Triage and answer DMs

Read incoming DMs, sort them by intent, and draft replies for community management. Nothing sends without human approval, so your voice and your rules stay in control.

Pull analytics and QA flows

Collect reach, engagement, and follower trends from your own accounts, and QA your publishing and messaging flows on real hardware before you ship them.

02 · Why a real phone

Why a cloud phone.

Instagram is built for a phone, so run it on a phone in the cloud. Every device carries real-device identity and passes Google Play Integrity, App Attest, and SafetyNet, so your first-party activity is treated as legitimate. That keeps posts, DMs, and delivery reliable across the accounts you are authorized to manage.

Real-device identity. Your cloud phone runs real Android and iOS with a genuine app build, and it reads as a normal user's phone, so authorized activity looks exactly like a person's device.
Any model, one interface. Point any LLM at the device over API, SDK, or MCP, or hand a task to the chat VA.
Reads the screen, not just pixels. Your agent works from the accessibility tree, up to ~90% cheaper than vision-only, and you pay as you go for stateful devices.

● Try these

Real tasks, ready to run.

log into our brand Instagram, publish the scheduled reel, and confirm it posts
open our Instagram business insights, screenshot reach and saves, export as JSON
review our Instagram Shop listings, update sold-out prices, and answer buyer DMs
fresh install Instagram, log into our account, and verify the home feed loads

03 · FAQ

Instagram automation, answered.

Can I automate Instagram with an AI agent?

Yes. mobilerun gives your AI agent a real cloud phone to drive Instagram over API, SDK, or MCP. It publishes, triages DMs, and pulls analytics on accounts you own or are authorized to manage.

Does it work like a normal user on Instagram?

Yes. Your cloud phone runs real Android or iOS with 100% real-device identity and passes Google Play Integrity, App Attest, and SafetyNet, so it reads as a normal user's phone. That legitimacy keeps first-party publishing and delivery reliable, and a human stays in the loop before anything goes out.

Do DM replies and posts go out automatically?

Only with your approval. The agent drafts replies and prepares posts, and a human signs off before anything is sent or published, so you keep control of voice and timing.

● Infrastructure

Mobile execution, as infrastructure.

What a headless browser is to web agents, mobilerun is to mobile agents. You build the product. We run the phones behind it.

The device layer

Real phones, network and identity behind one REST API.

Your product on top

Ship lead-gen tools, assistants, RPA. Own the UX and the customer.

Rent, do not build

No hardware to buy. 1 to 10,000 devices, billed by usage.

● More apps

Automate Facebook · Automate Pinterest · Automate Reddit · Automate Snapchat · all apps